Curating a Dope Palate With Helen Johannesen

Listen to this episode of The Alexi Cashen Podcast to hear from Helen Johannesen, Owner and Founder of Helen’s and Partner at Jon & Vinny’s. Alexi and Helen discuss keeping true to your roots, increasing revenue, and staying humble in a diverse industry. Helen talks about the importance of educating the consumer, setting brand expectations for authenticity, and being persistent in your personal growth. Stay tuned!