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Customer Spotlight: Gran Fondo Wine Co.
Gran Fondo Wine Co. started in 2013 with a question. Founder Jeff Morgenthal asked, “Will starting my own Import/Distribution operation make a difference in a marketplace that has become divided into David & Goliath factions?” The answer was yes. The great beauty of these people, places, and vineyards deserve a place in today’s hyper-competitive wine market.
Jeff looks for small wineries that respect the traditions of their region such as practicing Hand Harvesting and using Wild Yeasts- a step towards making natural wines that better express terroir. Use of no enzymes or hormones in their wines is also a must for Gran Fondo.
Jeff says, “I try to make sure that there are energy forces that can be felt and transmitted through the wines I work with. Above all, wine is an amazing beverage that has the ability to transport us to other places- in the way a great cinematic work can. If we’re lucky, we can capture some of that energy deep in our souls and the world just might be a better place.”
Raising a glass to Gran Fondo!
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Check out Alexi’s Podcast: Interview with Ashley DuBois Leonard
Do you struggle with your alcoholic beverage brand’s software? Are you dissatisfied with ancient programs that seem to make your day-to-day job harder instead of easier?
Listen to this episode to hear from Ashley DuBois Leonard, the Founder and CEO of InnoVint. Alexi and Ashley discuss Ashley’s experience in winemaking, the vision behind creating InnoVint, and how InnoVint has impacted the wine and alcoholic beverage industries.
